The data describes the average prices for apps in the Apple App Store as of May 2018. During the survey period, it was found that the average price of an iOS gaming app was 49 cents. The average price of apps and games was 1.02 USD.
Mobile apps are one of the most popular smartphone features. As of 2018, gaming apps were the most popular iOS app category with more than 23% of all available apps being gaming apps. In May 2016, the number of apps submitted to the Apple App Store declined for the first time before increasing again in the following year.
