Internet » Mobile Internet & Apps » Gaming monetization | Mobile app channel revenue 2017

Share of worldwide mobile app revenues 2017, by channel

Distribution of worldwide mobile application revenues in 2017, by channel

The data displays the distribution of worldwide mobile application revenues in 2017, sorted by channel. According to a survey of mobile app developers, 36% of non-gaming ad revenues were generated through video ads.

Video ads 31 36
Display ads 19 30
Native ads 3 10
IAP & m-commerce 43 21
Installs and subscriptions 4 3
Affiliate deals 1

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