The data displays the most popular advertising software development kits (SDKs) used by Android gaming and non-gaming apps in first half of 2017, by share of voice. According to the source, Google's AdMob was the most used SDK in Android games as well as in non-gaming apps.
AdMob | 46.04 | 64.91 |
Chartboost | 34.37 | 8.76 |
Unity ADS | 23.48 | 5.11 |
AppLovin | 17.96 | 7.84 |
AdColony | 14.44 | 7.43 |
StartApp | 11.76 | 17.2 |
11.15 | 23.51 | |
inMobi | 10.51 | 7.84 |
MoPub | 8.91 | 8.05 |
Amazon Ads | 8.05 | 5.44 |
RevMob | 6.37 | 6.88 |
IronSource | 3.88 | 3.73 |
Smaato | 2.16 | 3.49 |
mobileCore | 1.48 | 4.01 |
AppBrain | 1.3 | 3.18 |