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Share of free mobile games on Google Play 2016, by monetization model

Share of mobile free to download game apps on Google Play Store as of December 2016, by monetization model

The data displays the share of free to download mobile game apps on Google Play Store as of December 2016, by monetization type. According to the source, 92% of games available on Google Play in the measured period were free to download games, and 23% of those used in-app purchases as a monetization model.

Ad-supported 67
In-app purchases 23
Combined 16

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