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Instagram usage 2018, by country

Usage penetration of Instagram in selected countries as of January 2018

The data presents the global Instagram audiences reach in selected global markets. As of January 2018, 47% of the population in Sweden were active Instagram users. The global active usage reach of the photo sharing app was 11%.

Sweden	47
Turkey	41
Singapore	38
Saudi Arabia	36
Australia	36
Hong Kong	35
UAE	35
Malaysia	35
United States	34
Netherlands	32
New Zealand	32
UK	32
Argentina	31
Ireland	31
Taiwan	31
Portugal	30
Canada	30
Spain	28
Brazil	27
Italy	27
Belgium	26
South Korea	22
France	22
Russia	20
Indonesia	20
Germany	19
Thailand	19
Japan	17
Mexico	15
Poland	14
Worldwide	11
Egypt	10
Morocco	10
Philippines	9
South Africa	7
Vietnam	6
Ghana	4
India	4
Kenya	4
Nigeria	3

Instagram usage 2018, by country

StatInvestor