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Average daily Instagram brand posts 2017, by vertical

Average number of daily brand posts on Instagram in 2017, by vertical

The data describes the average number of daily brand posts on Instagram in 2017, broken down by vertical. According to the findings, fashion brands produced an average of 1.1 posts to the social network every day. In contrast, sports teams generated an average of 1.7 posts per day.

Sports teams	1.7
Fashion	1.1
Health & beauty	1
Influencers	0.9
Home decor	0.8
Media	0.8
Total	0.69
Higher ed	0.6
Hotels & resorts	0.6
Food & beverages	0.4
Nonprofits	0.4

Average daily Instagram brand posts 2017, by vertical

StatInvestor