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Global mobile app thee month user retention and churn 2017

Average thee month user retention and churn rate of mobile apps worldwide as of 2nd half 2017

The data describes the average thee month user retention and churn rate of mobile apps worldwide as of the second half of 2017. As of the measured period, 43% of global mobile users were still using apps one month after they had downloaded them.

Month +1	43	57
Month +2	34	66
Month +3	29	71

Global mobile app thee month user retention and churn 2017

StatInvestor