The data presents the market reach of the most popular Android gaming app genres worldwide in the second quarter of 2018. During the measured period, Shared2you found that casual mobile games had a 58.38% reach among Android mobile device users worldwide. In the U.S., the same exact genre had the second highest penetration on Android devices in that period. Globally, the one top Android game by reach in the second quarter of 2018 was Subway Surfers. Candy Crush Saga ranked second, reaching over 19% of Android mobile device users.
Casual | 58.38 |
Puzzle | 56.65 |
Arcade | 55.18 |
Action | 34.49 |
Racing | 30.35 |
Strategy | 15.77 |
Card | 15.37 |
Adventure | 15.07 |
Board | 14.2 |
Word | 13.56 |
Simulation | 13.39 |
Action & Adventure | 13.09 |
Casino | 10.46 |
Brain Games | 8.03 |
Role Playing | 7.98 |
Trivia | 7.97 |
Educational | 5.72 |
Pretend Play | 4.54 |
Arcade & Action | 3.45 |
Brain & Puzzle | 1.8 |