The data describes the distribution of Snapchat brand posts as of February 2016, sorted by content type. During the observed period, 25% of all brand snaps were about products. A further 15% of Snapchat posts were devoted towards events.
Product | 25 |
Lifestyle | 16 |
Event | 15 |
Inside Access | 12 |
Photoshoot/Fashion Show | 11 |
Influencer/Celebrity | 9 |
Call to Action | 9 |
Other | 3 |