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U.S. smartphone app user engagement 2015, by category

Monthly time spent on smartphone apps in the United States as of 4th quarter 2015, by category (in minutes)

The data describes the monthly time spent on smartphone apps by users in the U.S. As of the fourth quarter of 2015, it was found that entertainment app users spent an average of 780 minutes on entertainment apps per month. The average total smartphone app usage in the U.S. amounted to 2,424 monthly minutes.

Total 2424
Search, portals and social 952
Entertainment 780
Communication 285
Productivity and tools 224
Commerce and shopping 168
Family and lifestyle 124
Travel 123
News and information 107
Finance 39
Home and fashion 30