The data describes the leading retail app activities in the U.S. During a May 2016 survey of mobile iPhone shoppers, it was found that 74% of respondents expected to be able to track their orders via shopping app.
Purchase products | 74 |
Track orders | 74 |
Earn rewards, loyalty points, and/or badges | 73 |
Access and save coupons | 71 |
Browse products | 70 |