The data describes the distribution of shoppers in the U.S. who primarily research and purchase products via smartphone, sorted by income. As of the third quarter of 2015, 19.7% of mobile-first shoppers had an income of less than 25,000 USD.
Less than 25K USD | 19.7 |
25K-49K USD | 23.6 |
50K-99K USD | 33.5 |
100K-199K USD | 19.6 |
200K USD and more | 3.6 |