Internet » Mobile Internet & Apps » Online shopping behavior in the United States | U.S. online review usage before new purchase by product 2017

U.S. online review usage prior to new product purchase 2017, by product

Which types of products or brands have you read online reviews about before purchasing the product?

The data describes information on the most common types of products that U.S. consumers read online reviews for before making a new purchase. During the April 2017 survey, 54% of responding online review users read online restaurant reviews before visiting.

Electronics/Computers/Phones 70
Home appliances (washer, refrigerator, etc) 57
Restaurants 54
Cars, SUVs, Trucks, etc 50
Home furnishings (Mattress, furniture, towels, etc) 39
Travel (Airlines, Hotels, etc) 39
Clothing (Levis, Uggs, etc) 33
Books/Music 32
Retailers (Macy’s, Target, Walmart, etc) 30
Entertainment (Disney, movie theater, etc) 26
Toys/games 25
Food or wine 24
Other 1

StatInvestor

Privacy Policy
Feedback

© 2024 StatInvestor All Rights Reserved.