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United Kingdom: motivations for watching online videos 2015

Most common motivations for watching online videos in the United Kingdom in 2015

The data displays the most common motivations for watching online videos in the UK as of March 2015. During the survey period it was found that 27% of British internet users watched online videos to relax.

To be entertained / inspired 45
To relax / escape 27
To learn something new 15
To pursue a hobby / interest 14
To see something that cannot be found anywhere else 11
To find out something new / progress in a task 10
To stay up to date / on top of trends 9
Other 8
To find information on products or services / shop 7
To feel connected with people / communicate 7