The data describes the gender distribution of BBC iPlayer users in the UK from 2010 to 2017. In 2016, 52% of users were women. This share of female users increased to 53% of viewers in 2017.
2010 | 44 | 57 |
2011 | 48 | 52 |
2012 | 49 | 52 |
2013 | 49 | 51 |
2014 | 48 | 52 |
2015 | 50 | 50 |
2016 | 52 | 48 |
2017 | 53 | 47 |