The data shows the number of monthly digital radio listeners in the U.S. from 2012 to 2016. According to the source, digital radio reached 48 million listeners aged between 18 and 34 in 2016.
Digital radio listeners - additional information
With the online and mobile world constantly evolving and growing, it comes as no surprise that traditional media experience a switch to digital as well. Sources now predict that digital radio listeners will account for nearly 56% of the United States population in 2018. While a large share of online radio listening is done on desktops or laptops, smartphones are the future of digital radio consumption, with 73% of Americans accessing it through this device.
