The data shows the share of UK internet users who reported watching online video from 2013 to 2015, by length/type of video. Watching short video clips (such as those on YouTube) was more common in 2014 than watching or downloading longer form TV programs or films.
Watch online or download short video clips such as music videos or comedy clips (such as on YouTube) | 62 | 73 | 78 |
Watch online or download TV programs or films | 54 | 60 | 67 |