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Share of cross-screen in digital video campaigns in the United States 2014-2018

Share of cross screen in the number of digital video ad campaigns in the United States from 3rd quarter 2014 to 1st quarter 2018

The data illustrates the share of cross screen in the number of digital video ad campaigns in the U.S. from the third quarter of 2014 to the first quarter of 2018. The share amounted to 98% in the first quarter of 2018, up from 90% a year earlier.

Q3 2014 35
Q4 2014 51
Q1 2015 58
Q2 2015 70
Q3 2015 81
Q4 2015 83
Q1 2016 84
Q2 2016 84
Q3 2016 88
Q4 2016 92
Q1 2017 90
Q2 2017 93
Q3 2017 96
Q4 2017 97
Q1 2018 98