The data displays the penetration rate of television viewing compared with online video usage in China in 2011, by age. The penetration rate of television users is used to describe the share of the population, by age group, that watches television. The penetration rate of online video users describes the share of internet users, by age group, that viewed internet videos. In 2011, 19.4% of internet users aged 40 and above watched online videos in China.
Up to 18 years | 92.3 | 48.7 |
19 to 24 years | 66.9 | 70.7 |
25 to 30 years | 84.7 | 60 |
31 to 39 years | 83.3 | 52.2 |
Over 40 years | 91.4 | 19.4 |