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Behavior of online video portal users during commercial breaks in China 2013

Behavior of online video website users during commercial breaks in China in 2013

The data displays the behavior of online video portal users during commercial breaks in 2013. Almost 21.7% changed channels and not necessarily returned.

Change channels and return after a while 32.3
Do not change channels and watch the commercials 24.2
Do not change channels but do not watch commercials 21.8
Change channels and not necessarily return 21.7

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