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Streaming services penetration rates worldwide 2017

Share of consumers who use streaming services weekly in selected countries worldwide as of October 2017

The data shows the share of consumers who use streaming services weekly in selected countries worldwide as of October 2017. During the survey, 20% of consumers stated that they used Spotify weekly as of October 2017.

YouTube (for music videos) 26
Spotify 20
Apple Music 12
Amazon Prime Music 12
Soundcloud 6
Google Play Music 4
Deezer 2
Tidal 1