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U.S. average AARPU of media companies and publishers 2016-2020

Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in USD)

The data shows the average advertising revenue per user (AARPU) of selected media companies and online publishers in the U.S. from 2016 to 2020. It was found that Snapchat's AARPU in 2017 amounted to 7.16 USD and it is projected to grow to over 31 USD by the end of 2020.

2016	64.7	22.69	36	26.76	25.41	4.79	1.75
2017	87.89	35.06	44.38	28.42	21.3	7.16	3.91
2018	91.58	52.85	48.34	30.9	19.86	11.91	6.39
2019	95.71	69.18	51.92	33.73	20.58	19.54	8.92
2020	99.26	85.54	55.94	36.4	21.08	31.74	11.44

U.S. average AARPU of media companies and publishers 2016-2020

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