Consumer Goods » Alcoholic Beverages » Alcoholic beverages market in Japan | Japan: popular home drinking beverages 2017

Popular alcoholic beverages for at home drinking in Japan 2017

Preferred alcoholic beverages for drinking at home in Japan as of 2017

The data depicts the results of a survey conducted in 2017 about popular alcoholic beverages for drinking at home among Japanese consumers. The survey revealed that the majority of respondents, almost 60 percent, preferred to consume Japanese beer when drinking at home.

Japanese beer 59.6
Daisan beer 40.3
Chuhai/sour 37.7
Wine 36.4
Shochu 30
Sparkling wine 28.7
Sake 28.1
Whiskey 19.8
Umeshu 14.9
Highball 12.2
Cocktail 9.2
Alcohol free beer 8.9
Foreign beer 7.7
Cider 7.5
Alcohol free cocktails 4.5
Gin 2.9
Vodka 2.9
Other 0.7

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