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Digital video ad spend share in the United States 2017, by platform

Distribution of digital video advertising spending according to marketing professionals in the United States as of September 2017, by platform

The data shows the distribution of digital video advertising spending according to marketing professionals in the U.S. as of September 2017, broken down by platform. The survey results show that 9.1% of digital video ad budgets was devoted to OTT video advertising in the measured period.

Facebook	39
YouTube	27.1
OTT	9.1
Mobile	24.7

Digital video ad spend share in the United States 2017, by platform

StatInvestor