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Planned U.S. online shopping locations and channels 2018

Locations and channels where digital shoppers in the United States plan to do more shopping in 2018

The data shows the locations and channels where digital shoppers in the U.S. plan to do more shopping in 2018. During the survey period, 83% of respondents stated that they were planning to do more shopping on retail websites in 2018. In-store was ranked second with 70% of respondents.

On retail websites 83
In-store 70
On brand sites 43
Via search engines 26
Flash sale sites 20
Via dedicated apps 12
Subscription service 8
Social media 7
Via voice 4