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Growth of advertising CPM in the United States 2011-2017, by medium

Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium

The data displays the growth rate of cost-per-mille (CPM) of advertising in the U.S. from 2011 to 2017, by medium. According to the source, online video advertising CPM grew by 1% in 2016 compared to 2015, and it was expected to further grow by 3% in 2017.

2011	10.6	8.8	-2.8	2	6.9	3	2	4	-2	5	2
2012	10	9	12	0	3	5	3	3	4.4	5	0
2013	7	7.5	-6	0	-1	4	3	3	0.5	5	0
2014	6	5.5	2	3	2	4	3.5	2.5	0.5	5	0
2015	5	4.5	-2	1	0	3.5	3	3.5	0	3.5	0	1
2016	3.8	5.5	13	1	3	2.5	3	3.5	1	3.3	1	1
2017	6.5	6.4	-3.4	1	1.7	3.5	3	3.7	1.9	1.5	3	1

Growth of advertising CPM in the United States 2011-2017, by medium

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