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Global mobile advertising expenditure 2015-2016, by region

Global mobile advertising expenditure in 2015 and 2016, by region (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays data on global mobile advertising expenditures in 2015 and 2016, broken down by region. In 2016, North America ranked first, with 38.41 billion USD spending on mobile ads, up from 22.19 billion a year earlier.

North America 22190 38409
Asia-Pacific 18050 27492
Europe 10622 15834
Middle East and Africa 450 656
Latin America 348 546