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Leading U.S. brands on social media 2017, by user engagement

Leading brands in the United States on social media in 2017, based on user engagement (in million actions)

The data displays leading U.S. brands on social media in 2017, based on user engagement on social platforms. As of the measured period, National Geographic had the highest user engagement with 1.6 billion total actions. Second ranked was Bleacher Report which accounted for 1.12 billion cross-platform actions.

National Geographic 1602.11
Bleacher Report 1125.83
NBA 1116.61
SportsCenter 1015.28
Instagram 972.16
NFL 825.14
WWE 628.06
ESPN 608.06
The Dodo 605.46
Fox News 581.98