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U.S. leading brand engagement channels 2017

Leading channels internet users in the United States prefer to engage with brands as of October 2017

The data describes the leading channels internet users in the U.S. prefer to engage with brands as of October 2017. According to the survey findings, 76% of respondents reported that they preferred to engage with brands online via website.

Website 76
Brand emails 63
Promotions & rebates 62
News 50
Social media 43