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Italy: social media platforms used by small banks 2016, by type

Share of small banks using social media platforms in Italy in 2016, by type

The data shows the results of a survey on the share of small banks using social media platforms in Italy in 2016, by type. During the survey period, it was found that 75% of the small banks used YouTube.

Facebook	88
YouTube	75
Twitter	50
Google Plus	50
LinkedIn	47
Instagram	28
External banks' social community	28
Internal banks' social community	28
Participation to social community of third parts	13
Flickr	9
Foursquare	6
Pinterest	3
Other	3
Snapchat	0

Italy: social media platforms used by small banks 2016, by type

StatInvestor