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Italy: messaging channels used by small banks 2016

Type of messaging and networking channels used by small banks in Italy in 2016

The data shows the results of a survey on the type of messaging and networking channels used by small banks to communicate with current and potential customer in Italy in 2016. During the survey period, it was found that 44% of the small banks used Facebook Messenger as messaging channel.

Facebook Messenger 44
No channel 44
Other channel 13
Does not answers 9
Skype 9
WhatsApp 6
Telegram 3
Snapchat 0
WeChat 0
Hangouts 0
Viber 0

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