The data depicts the results of survey on the share of wholesalers and retailers of motorcycles and vehicles using social media in Italy in 2014, by social media usage. During the survey period, it was found that 46.9% of the responding companies in this industry used at least a social media platform.
Firms using at least one social media platform | 46.9 |
Firms using only one social media platform | 33.9 |
Firms using at least two social media platform | 8.2 |
Firms using at least three social media platforms | 4.2 |
Firms using at least one social media plus a website | 44.5 |