Weekly reach of social media and streaming platforms in Finland 2016-2017

The data displays the result of a survey on estimated weekly reach of social media and streaming platforms in Finland from 2016 to 2017. In 2017, WhatsApp and YouTube had the highest estimated weekly reach of 75% each. The second highest reach estimate belonged to Facebook (74%). Compared to 2016, the reach of all platforms increased. The reach of Instagram, for instance, grew from 23% in 2016 to 32% in 2017.