The data describes the most common reasons as to why U.S. online users share life milestones on social media. According to the September 2017 findings, 54% of respondents stated that their reason for sharing life milestones on social media was due to wanting to invite their network to celebrate the milestone, while 43% reported to wanting to inform their network of such events.
Invite network to celebrate | 54 |
Inform my network | 43 |
Share helpful information | 42 |
Acknowledgement | 33 |
Receive congratulations | 29 |
Answer questions about experience | 21 |
Increase social standing | 17 |