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U.S. user reasons for sharing life milestones on social media 2017

Reasons online users in the United States share life milestones on social media as of September 2017

The data describes the most common reasons as to why U.S. online users share life milestones on social media. According to the September 2017 findings, 54% of respondents stated that their reason for sharing life milestones on social media was due to wanting to invite their network to celebrate the milestone, while 43% reported to wanting to inform their network of such events.

Invite network to celebrate 54
Inform my network 43
Share helpful information 42
Acknowledgement 33
Receive congratulations 29
Answer questions about experience 21
Increase social standing 17