The data presents the global audience of selected dating sites from the U.S. in November 2016. During this month, Match.com was ranked first with an audience of approx. 35 million unique monthly visitors.
Matchmaking is, in some cultures, a tradition as old as the world, sometimes seen as a ritual or sacred duty. More modern version of matchmaking appeared especially in large cities, where, although many people live in proximity to one another, meeting suitable partners seems to be impossible. Services such as speed dating, video dating or phone dating grew in popularity in the 1980s and were usually provided by specialized dating agencies.
