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U.S. consumers' most used store types for everyday essentials by generation 2012

Share of U.S. consumers' store types most used for everyday essentials in 2012, by generation

The data describes the findings of a survey conducted in May 2012. US shoppers were polled at which store type they typically buy their everyday essentials. Some 49% of Millennial respondents stated to pruchase most of their everyday essentials at drug stores.

Mass merchandisers	78	68
Drug stores	49	37
Dollar stores	45	40
Club stores	45	48
Traditional grocery store	41	54
Online, internet retailers	29	12
Convenience stores	27	13
Specialty stores	14	6
Farmers' markets	6	2

U.S. consumers' most used store types for everyday essentials by generation 2012

StatInvestor