Ad spend in Asia Pacific 2018, by medium

Distribution of advertising spending in the Asia Pacific region in 2018, by medium

The data describes the distribution of advertising spending in the Asia Pacific region in 2018, by medium. The biggest ad medium in the region was the internet with a 45.09% share of ad spend that year, closely followed by TV with a 31.02% share.

Internet 45.09
Television 31.02
Newspapers 8.12
Outdoor 9.04
Radio 3.64
Magazines 1.95
Cinema 1.14