The data displays the change in advertising spending in Australia in 2017, by medium. That year, digital ad spend increased by 12.3% compared to the previous year.
Digital | 12.3 |
Outdoor | 7.3 |
Radio | 3.3 |
Cinema | 2.8 |
Total | 0.7 |
TV | -0.6 |
Other | -8.9 |
Newspapers | -20.7 |