The data displays the distribution of advertising spending in Hong Kong in the second quarter of 2016, by medium. TV advertising accounted for 31% of Hong Kong’s ad spending in that quarter.
Advertising in Hong Kong – additional information Compared to the United States market, advertisers in Hong Kong invest much more in traditional media, such as newspapers and outdoor advertisements, whereas, the spending on digital media (both online and mobile) is much more limited. According to one source, newspaper ad expenditures amounted to 7% of the total in the U.
