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Advertising spending in the UK 1999-2018, by media

Net advertising spending in the United Kingdom from 1999 to 2018, by media (Figures are expressed in millions of British Pounds, except where otherwise indicated)

The data shows advertising spending in the UK from 1999 to 2016, with forecast to 2018, by media. Radio ad spending amounted to 357 million GBP in 2010. Paid search advertising was forecast to reach 6.2 billion GBP in 2018.

1999 3086 395 3803 1633 105 476
2000 3328 454 4262 1717 109 557
2001 2997 414 4162 1683 139 542
2002 3154 423 4086 1592 153 561
2003 3197 447 4134 1557 153 629
2004 3457 469 4341 1616 163 678
2005 3569 442 4170 1608 160 717 768 336 262 0
2006 3423 408 3991 1554 162 746 1166 454 379 18
2007 3500 422 3978 1495 176 781 1619 592 585 17
2008 3355 386 3510 1346 176 750 1987 637 715 10
2009 2983 343 2758 970 166 626 2097 755 658 6
2010 3424 357 2747 913 156 704 2245 1050 718 56
2011 3530 363 2722 1033 146 709 2708 934 587 75
2012 3520 374 2496 936 164 777 3087 1069 809 64
2013 3776 364 2326 882 139 792 3471 1335 875 57
2014 3962 403 2230 844 145 816 3768 1832 1054 72
2015 4375 416 2039 800 176 846 4361 2596 1157 91
2016 4407 429 1804 746 180 898 4966 3178 1279 103
2017 4280 446 1614 667 187 898 5600 3743 1341 112
2018 4280 455 1480 608 193 917 6200 4173 1366 120