Media & Entertainment » Advertising & Marketing » Advertising in the United Kingdom | Advertising expenditure by industry United Kingdom 2016

Advertising spending in the UK 2016, by industry sector

Industry sectors ranked by advertising expenditure in the United Kingdom in 2016 (Figures are expressed in millions of British Pounds, except where otherwise indicated)

The data shows advertising spending by industry sector in the UK in 2016. That year, advertisers in the entertainment and leasure sector had the highest ad spend at more than 1.3 billion Great GBP.

Entertainment & Leisure 1336
Finance 1250
Food 927
Motors 812
Travel & Transport 790
Telecoms 776
Govt,social,political Organis 673
Retail 669
Cosmetics & Personal Care 664
Household Equipment & Diy 487
Mail Order 453
Clothing & Accessories 350
Computers 331
Drink 313
Pharmaceutical 311
Electronics & Household Appl 303
Business & Industrial 301
Media 270
Household Fmcg 269
Leisure Equipment 234
Online Retail 177
Games & Consoles 125
Property 109