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Leading advertising campaigns in the UK 2018

Ranking of advertising campaigns in the United Kingdom in 2018

The data shows a ranking of the top UK ad campaigns of 2018. Ranked first among British ad campaigns that year was the John Lewis Christmas advertising campaign for the brand John Lewis. This campaign garnered 78.4 points.

John Lewis Christmas Campaigns (John Lewis)	78.4
Girl Emojis (Always)	40.3
Tiny Dancer (John Lewis Insurance)	33.9
Love At First Taste (Knorr)	30.3
The Light Side of Disability (Maltesers)	27.5
Change where you buy your coffee, change the world (Change Please)	26.9
The Radicalisation of Persil (Persil)	25.6
I Am Team GB (I Am Team GB)	24.4
The Eiffel Tower, All Yours! (HomeAway)	24.1
Sugar Smart App (Change4Life)	23.5
Bringing Out the Scientist in Kids (Explorify)	23.5
Battling Cancer Right Now (Cancer Research UK)	23.5

Leading advertising campaigns in the UK 2018

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