Latin America: advertising spending 2010-2018

The data describes data on advertising spending in Latin America from 2010 to 2016 and provides a forecast for 2017 and 2018. The source projected that the ad expenditure in Latin America would amount to nearly 37.42 billion USD in 2018. Brazil is the biggest ad market in Latin America (and sixth biggest worldwide). Advertising generated 13.2 billion USD in revenue in Brazil in 2016. TV attracts the biggest share of ad spend in Brazil.