The data shows the annual growth of advertising, sales promotion and sponsorship spending in North America from 2010 to 2017 and a forecast for 2018. In 2017, advertising spending grew by 2.2%. It is expected that it will grow by 3.4% in 2018.
2010 | 2 | -0.9 | 3.9 |
2011 | 3.2 | 3.6 | 5.5 |
2012 | 3.8 | 0.7 | 4.4 |
2013 | 2.1 | 1.5 | 4.5 |
2014 | 2.9 | 7.1 | 4.2 |
2015 | 1.7 | 3.4 | 4.1 |
2016 | 3.1 | 3.8 | 4.3 |
2017 | 2.2 | 2.6 | 3.6 |
2018 | 3.4 | 3.5 | 4.5 |