Canada: digital ad expenditure 2013-2020, by format

Digital advertising spending in Canada from 2013 to 2020, by format (All amounts are reported in millions of Canadian dollars, except where otherwise noted)

The data displays the total digital advertising spend in Canada from 2013 to 2016, including a forecast until 2020, sorted by format. In 2014, search advertising spend totaled 2.15 billion CAD. In 2020, this source projects search spending to increase to 3.27 billion CAD.

2013 1902 1127 165 14 289 18 10
2014 2151 1224 239 12 327 22 9
2015 2334 1498 327 12 161 22 8
2016 2543 1670 384 12 158 24 7
2017 2746 1859 424 13 157 26 6
2018 2937 2049 463 13 153 28 5
2019 3113 2236 496 14 151 30 5
2020 3270 2411 526 14 151 32 4