The data shows the advertising spending in Sweden in 2017, by media. As of 2017, online advertising expenditure in Sweden amounted to approx. 19.2 billion Swedish kronor. TV advertising spend totaled 5.5 billion Swedish kronor.
Internet | 19202 |
TV | 5512 |
Printed news media | 5388 |
Direct advertising | 3258 |
Outdoor advertising and in-store media | 1771 |
Printed magazines | 1427 |
Radio | 981 |
Cinema | 176 |
Printed catalogues | 36 |