The data shows the value of digital advertising expenditure in Norway from 2007 to 2016, with a forecast to 2018. Advertising expenditure - or spending - is defined as the amount spent by companies on advertising and can be broken down by different channels such as television, radio, print media or digital and online media. The spending on digital ads in Norway grew highly during the period under consideration - especially paid search advertising expenditures increased rapidly, from 349 million Norwegian kroner in 2007 to almost 2.
2007 | 2651 | 349 | 93 |
2008 | 2871 | 489 | 123 |
2009 | 2755 | 601 | 144 |
2010 | 3129 | 787 | 175 |
2011 | 3433 | 922 | 190 |
2012 | 3600 | 1120 | 84 |
2013 | 3887 | 1339 | 356 |
2014 | 3878 | 1594 | 543 |
2015 | 3863 | 1942 | 737 |
2016 | 3945 | 2395 | 1591 |
2017 | 3962 | 2804 | 1889 |
2018 | 4245 | 3245 | 2097 |