The data displays the total marketing investments on direct marketing in Finland from 2010 to 2014, by medium. In 2014, 32 million euro was spent on mobile marketing while 207 million euro was spent on addressed direct mail.
2010 | 271 | 229 | 160 | 61 | 9.1 | 10 |
2011 | 270 | 228 | 182 | 61 | 10.1 | 11.8 |
2012 | 259 | 216 | 173 | 82 | 17 | 13.7 |
2013 | 236 | 184 | 187 | 89 | 25 | 16 |
2014 | 207 | 181 | 179 | 89 | 32 | 18 |