Long-form DRTV ad spend in the United States 2005-2017

Long-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2011 to 4th quarter 2017 (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays long-form direct response TV (DRTV) advertising spending in the U.S. from the fourth quarter of 2011 to the fourth quarter of 2017. In the fourth quarter of 2017, the ad spending amounted to 196.42 million USD.

Q4 2011 255.48
Q1 2012 289.16
Q2 2012 273.96
Q3 2012 236.12
Q4 2012 251.27
Q1 2013 264.47
Q2 2013 263.75
Q3 2013 223.94
Q4 2013 238.07
Q1 2014 240.27
Q2 2014 246.98
Q3 2014 203.68
Q4 2014 205.08
Q1 2015 222.71
Q2 2015 221.48
Q3 2015 214.85
Q4 2015 220.82
Q1 2016 238.67
Q2 2016 210.05
Q3 2016 192.16
Q4 2016 203.05
Q1 2017 210.81
Q2 2017 200.53
Q3 2017 169.3
Q4 2017 196.42